San Francisco International Film Festival's new program Spotlight: KinoTek, International Remix "reinvigorates essential ideas about modern media production and use through the lens of technology. The program allows Festival Web site visitors to reedit, repurpose, remix and mash up an array of clips from selected Festival films. Remixes are then posted back to the site for others to view and enjoy." This remix practice is also known as "media mashups", "social media" or "user-generated content".
This program was developed in collaboration with Yahoo! Research Berkeley and the Institute for Next Generation Internet at San Francisco State University and MOD Films . Besides the online gallery, a selection of the best remixes will screen at the festival.
The remix project follows historical antecedents, paying "homage to a lineage of cut-and-paste sensibilities that pervade modern media aesthetics, echoing many experiments in cut-up artistic practice such as Kuleshov, Eisenstein and Dziga Vertov's film tests and Marcel Duchamp and Man Ray's Dadaist use of ready-mades and absurd juxtapositions. These early experiments (and others like them) helped pave the way for the powerful artistic concept known as montage, which itself has been repurposed and remixed over the years through contemporary practices such as pastiche aesthetics, collage and mashups, which, in turn, owe a huge debt to the breakout of hip-hop turntablism in the early 1970s."