"A virtual space resort being built in the online role-playing game, Project Entropia, has been snapped up for $100,000 (£56,200). Jon Jacobs, aka Neverdie, won the auction for the as yet unnamed resort in the game, which lets thousands of players interact with each other. Entropia also allows gamers to buy and sell virtual items using real cash.
The space station is billed as a "pleasure paradise". Last year, a gamer bought an island for $26,500 (£13,700). The space station is described as a "monumental project" in the "treacherous, but mineral rich" Paradise V Asteroid Belt and comes with mining and hunting taxation rights. With the price tag also comes mall shopping booth and market stall owner deeds, a land management system, a billboard marketing system, and space station naming rights. Neverdie is a popular and well-known in-game character. He and another character, Island Girl, appeared in a 2003 dance music movie Hey DJ!, which starred Jon Jacobs, Charlotte Lewis, and Tina Leiu..." From Gamer buys virtual space station, BBC News.