Detail from ESSAM, Drone Campaign Poster (2012).
If the epoch of a technology is signaled by the simultaneous appearance of new potential uses and looming ethical questions, then without a doubt we've entered the age of the drone. In mid-October, individuals from the drone industry, aviation policymakers, lawyers, engineers, makers, activists, and artists gathered at the first Drone and Aerial Robotics Conference (DARC) in New York City to draw together the swarm of questions and possibilities that this technology engenders.
Defining "drone" is no small part of the problem. Those who work in the industry shy away from the "d-word for many reasons, not least of which is the image of the "drone strike." The US government is using the more innocuous acronyms of UAV (unmanned/unpiloted aerial vehicle) or RPA (remotely piloted aircraft) to simply evoke the technology's long-accepted use as surveillance tools—with which to guide other weapon strikes. But an acronym makes for crappy branding, and it seems the word drone is here to stay.