What’s more, I learned, this is capitalism. The Emoji Subcommittee decides which emoji live and which die by making recommendations to the Unicode Technical Committee. In typical woo-woo California style, the committee makes decisions based on consensus voting, but you have pay your way into voting rights: full members pay $18,000 a year for the right to vote. As a result, the membership is comprised of corporations like Apple, Facebook, Google, IBM, and, less predictably, the Ministry of Endowment and Religious Affairs of the Sultanate of Oman. And this is nation building. India joined the Unicode Consortium in 2000; afterwards, the Indian state of Tamil Nadu joined independently as a polite Eff you to India and to add fuel to a dispute they were having over whether to encode Tamil as a syllabary language (as was commonly being taught to schoolchildren in the state) or with the Brahmi-based encoding model of greater India.