FOR IMMEDIATE RELEASE
Ashley Kim, [email protected]
E3Expo Media Relations
Phone (310) 967-2966
E3EXPO, A.I.A.S. AND L.A. COUNTY MUSEUM OF ART'S GRAPHIC ARTS COUNCIL
ANNOUNCE CALL FOR ENTRIES FOR NEW "INTO THE PIXEL"
DIGITAL GAME ART EXHIBITION
Juried Exhibition at E3Expo 2004 Will Showcase How Digital
and Traditional Art Worlds Increasingly Intersect
LOS ANGELES – March 11, 2004 – In celebration of its tenth
anniversary, the Electronic Entertainment Expo (E3Expo) today announced a
call for entries for "Into the Pixel," a juried exhibition of computer and
video game art to premiere at this year's E3Expo, May 12-14, at the Los
Angeles Convention Center (LACC). "Into the Pixel"
is a celebration of video game art curated by interactive entertainment
industry art veterans and experts from the traditional art field.
Computer and video games are an extremely influential aspect of
pop-culture and entertainment which impacts perspectives on a wide range of
areas of our culture, including art, cinematography, literature and even
fashion. "Into the Pixel" seeks to explore the artistic achievements of
today's computer and video game artists and the place their work holds in
the realm of art as it is traditionally defined.
"Into the Pixel" is a joint project of E3Expo, The Academy of
Interactive Arts & Sciences, and The Graphic Arts Council of the Los Angeles
County Museum of Art. The show will take place at the LACC and be accessible
to the general public as well as to the more than 60,000 interactive
entertainment industry executives, designers, developers, animators,
journalists and retailers who attend E3Expo.
Eligibility/Deadline: Art submissions must be taken from published, or
soon to be published, computer and video games. Entry for "Into the Pixel"
is open to Academy members and E3Expo exhibiting companies. Artists may
submit up to three original works. Deadline is April 5, 2004. Artists may
contact [email protected] for more information.
Jury members include:
Matt Gleason, COAGULA Art Journal
Mat Gleason founded Coagula Art Journal in 1992 and continues as its
editor and publisher today. The New York Times described him as a famously
provocative Los Angeles art critic, while the L.A. Weekly once referred to
him as a cranky, self-exiled gossipmonger. Along with John Baldessari, Dave
Hickey and Agnes Martin, Gleason starred in the
1998 art world documentary "Art City: Simplicity."
Jim Heimann, Editor in Charge, TASCHEN - World of Pop Culture
Jim Heimann is a graphic designer, writer, historian and instructor at
Art Center College of Design in Pasadena, California. He is the author of
numerous books on architecture, popular culture, and Hollywood history and
serves as a consultant to the entertainment industry. He continues to write
on popular culture, regional history and architecture for numerous
publications including TASCHEN, the Los Angeles Times and Rolling Stone.
David Perry, Shiny Entertainment
David Perry, the president and founder of Shiny Entertainment, has been
a gaming industry visionary for the past 20 years. Shiny's most recent
project was "Enter the Matrix," based on the sequel to the blockbuster
action thriller "The Matrix" from Warner Bros and directors Larry and Andy
Wachowski.
Jason Rubin, Executive Juror, Naughty Dog
Jason Rubin, co-founder of Naughty Dog, has developed games since 1985.
Rubin, partner Andy Gavin and the Naughty Dog team are responsible for the
creation and development of the first four "Crash Bandicoot" titles.
Billy Shire, La Luz de Jesus Gallery
Native Los Angeleno Billy Shire is best known as the prodigious owner of
the Soap Plant, Wacko stores and La Luz de Jesus Gallery.
Shire's gallery, La Luz de Jesus, is one of the most important,
groundbreaking galleries in Los Angeles and has garnered a considerable
reputation with collectors, galleries and artists around the world.
About E3Expo
E3Expo is the world's premiere trade show for computer and video games
and related products. The show, now in its tenth year, is owned by the
Entertainment Software Association (ESA), the U.S. association dedicated to
serving the business and public affairs needs of the companies publishing
interactive games for video game consoles, handheld devices, personal
computers, and the Internet. For more information, please visit
www.e3expo.com or www.theesa.com.
About the Graphic Arts Council
Established as an independent institution in 1965, the Los Angeles
County Museum of Art, LACMA, has assembled a permanent collection that
includes approximately 100,000 works of art representing regions throughout
the world from ancient times to the present, making it the premier
encyclopedic visual arts museum in the western United States.
LACMA has organized its curatorial departments into innovative centers for
art that foster multidisciplinary collaboration across the museum.
Located in the heart of one of the most culturally diverse cities in the
world, the museum uses its collection and resources to provide a variety of
educational, aesthetic, intellectual, and cultural experiences for the
people who live in, work in, and visit Los Angeles. The Graphic Arts Council
supports the Department of Prints and Drawings and encourages appreciation
in the field of original works of art on paper.
About the Academy of Interactive Arts & Sciences
The AIAS is a non-profit member organization of over 3500 members,
solely dedicated to serving the entertainment software industry. The
Academy's board includes senior executives from the major videogame
companies, including Sony, Nintendo, EA, Microsoft, Atari, Take Two,
Activision, THQ and Ubisoft. Current members represent such varied fields
as: art and graphics, animation, acting, interactive design, production,
software engineering, sound design and music, testing and quality assurance,
video and special effects, editorial and storyline writing, as well as the
business segment of the industry. The mission of the Academy is to: Promote
and advance common interests in the worldwide entertainment software
community, recognize outstanding achievement in interactive content and the
entertainment software community and conduct an annual awards show and
enhance the image and awareness of entertainment software.
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"Into the Pixel," a juried exhibition of computer and video game art @ E3
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