In mid-January, a Facebook friend liked a status update, causing it to pop up in my News Feed; I've been avidly following its thread ever since. Now at 675 comments and counting, this rich exchange encapsulates the increasing importance of the art-related discourse that takes place on Facebook, and its precarity.
Los Angeles-based artist, writer, curator, and educator Micol Hebron initiated this conversation with a simple request:
Facebookers, what do you think of this: artist Joe Scanlan, an older white male artist, invented a fictional artist, Donelle Woolford, who is female, black, and seems a bit younger than he is. Scanlan hires actresses to 'play' Donelle for pictures and interviews, and he makes the artwork that she 'makes'. He began this project about 13 years ago. Donelle Woolford is in the 2014 Whitney Biennial. Here is an interview with Scanlan by Jeremy Sigler. Is this racism? Conceptual performance? Critical discourse on artworld hierarchies? Problematic exploitation? Discuss.
Critics, artists, former students, and, often, Scanlan himself responded, generating a thorough critique of the artist's practice, meaningful discussion about race and gender in contemporary art today, and a crowdsourced bibliography. Strikingly, its ebb and flow mimicked the public dialogue around Scanlan/Woolford in the art press—from curiosity (many had no idea of the project at the outset) to confrontation (stoked anew in May by The Yams' public withdrawal from the Biennial in protest), all in a slow burn. The texture and depth of this response evidenced Facebook's specific ability (for better and worse) to produce engaged networks and make visible their interactions.
The latest in a series of interviews with artists who have developed a significant body of work engaged (in its process, or in the issues it raises) with technology. See the full list of Artist Profiles here.
Edward Shenk on The Jogging, 2014
ZK: Let's start with your Theorist works, widely known for their circulation on The Jogging, and, from there, their secondary, unintended circulation on actual far-right and conspiracy theory-oriented Facebook and Tumblr channels. These image macros take up typical conspiracy theory grist (i.e. Chemtrails, Obama, Osama, etc.) but confound conventional interpretation via intermix of language and image. The circulation has been widely commented on; once picked up by a fringe Facebook group, the photos erode these groups' message-making ability. Their composition not as much. As someone long interested in conspiracy theories, their verisimilitude is what first interested me. So, I wanted to get into your methods—how are these composed and what are your research touchstones?
EMS: I became fascinated by these image macros in the summer of 2013 when I'd see the occasional one pop up in my Facebook news feed. Besides content I was also hooked by just the sheer number of them. The people who would post and share them would do so ad nauseam, and it was never just one conspiracy. I began following the same FB pages as they were and saving the jpegs to a folder on my PC that now contains over a thousand macros.
Image of äda 'web page produced for the exhibition "Screen," 1996.
In 1996, curator, critic, and educator Joshua Decter colorfully defined "media cultures" as "a euphemism for how we reproduce ourselves, as a society, into a spectacular—i.e., ocular and aural—organism whose viscera has become technology itself."
Throughout his career, Decter has paid special attention to media cultures and their relationship with the public sphere, developing a curatorial practice that has long been distinguished by its openness to adjacent new media and net art practices. Beyond spectacle, his use of websites, apps, and other technological apparatuses sheds fresh light on artists and artworks generally considered to be decidedly analog.
I invited Decter to walk me through three curatorial projects, all ambitious group shows, that exemplify his career in digital and AFK spaces. In each, the artwork is mediated—either by conceit, didactic, or display—so as to variously diffuse and emphasize the image, addressing the nature of art and its publics under the condition of networked technologies.
General admission tickets to the 5th Anniversary edition of Rhizome's Seven on Seven program, returning to the New Museum on May 3, are sold out. Missed your chance to buy tickets? Live somewhere other than New York City? Worry not—you can still join this celebration of art and tech. Details after the break.