Google's mission "to organize the world's information and make it universally accessible and useful" centers around faith in the power of the keyword to unlock its bottomless treasure chest and put the right answer in one window. Years have passed since the company's ranking algorithm outpaced the approach of human navigators filing information into channels -- an approach that Yahoo has been trying to keep alive by farming the digital labor to users themselves. But even as search algorithms make dinosaurs of the Dewey decimal and other brain-powered systems, it might be worth considering the benefits of staying open to a plurality of variously scaled methods.
These issues converge in Danny Snelson's work as a writer, editor, and archivist. His titles increasingly overlap in the internet's library without walls--an environment that often embodies the Foucauldian idea that "one never archives without editorial frames and 'writerly' narratives (or designs)," as Snelson put it in an email. As an archivist, he has made substantial efforts to preserve endangered cultural artifacts -- making them universally accessible and useful, you might say -- on behalf of PennSound, an audio archive specializing in recorded poetry, and UbuWeb, where, at the suggestion of founder Kenneth Goldsmith, he scanned out-of-print titles and reformatted them as PDFs for free distribution via the site's /ubu channel. The PennSounds and UbuWebs of the internet undertake preservation projects that small presses and recording labels can't touch due to financial reasons, thus ensuring that experimental work will continue to reach audiences in years to come. Distribution networks like these matter in an environment where the internet (for those without access to academic libraries, at least) is often the first and last stop for research -- a realization that impelled Goldsmith to formulate a radical ontology in the title of his 2005 essay, "If it doesn't exist on the internet, it doesn't exist."