A typology of rap videos and an attempt to construct the most generic Rap and R&B video out of many. Musical genres are always heavily codified and rap seems to be one of the most extreme ones, each video has similar if not identical subjects, the same light, the same cars, the same girls, the same dance moves etc. Through their likeness they seem to be almost ‘classic’, just as classic theater or opera.
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by Sofia Leiby & Jaakko Pallasvuo on Mar 27th, 2015