\"Alternative Corporate Reality\" (ACR) is a nose-thumbing tactical media project that tricks corporations into using anti-corporate icons in their own ad campaigns. Freelance graphic designers are challenged to download ACR stock photography and use it in ad campaigns for their corporate clients. This ACR stock photography features recognizable project organizer Damian Stephens in various mock-serious power poses. Participating designers then upload samples of their \"subverted\" corporate work to the ACR site as evidence of their bravado. More of a sly wink than a thrown brick, but every little bit counts when you\'re fighting the man.
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by Hannah Black on Sep 10th, 2014
by Hamishi Farah and Aurelia Guo on Sep 8th, 2014