How do artists decide?

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Haven't you ever wondered how an artist makes her decisions, in terms of imagery, color scheme, etc.? "Memoirs" is an animated web site that allows you to trace an artist's choices via an unexpected use of java-scripted roll-overs. The viewer is invited to follow visual links, say of different hues and/or echoed forms, which mimick an artist's own vision. The viewer is allowed to see how source materials inspire an artist -- in this case the creator of the web site, net artist Cynthia Beth Rubin -- to create an original work.